Deciding to run a social media campaign can be a great way to reach out to your target audience. But there are a lot of areas to consider when it comes to how to run a social media campaign. Particularly a successful social media campaign that meets your goals. Our blog considers the following areas […]

If you run a Facebook business page, it is very likely that at some point you will experience negative feedback, comments, posts or reviews. But when does this change from being part of doing business to something more? If people start trolling or spamming your page should you block someone from your Facebook business page? […]

Google is a significant tool at the disposal of all businesses and marketers when it comes to finding users who are searching for your product or service. Here we look at how you get your website to show on Google, why it may not show on Google and different search engine marketing techniques. How does […]

A key part of your Twitter marketing strategy will be to attract followers and build an engaged audience. A good way to achieve this is by sharing relevant, interesting and engaging content that users will want to interact with. There are many different types of content that you can share with your audience on twitter. […]

When you follow someone on Twitter you are effectively signing up to receive their content. You are subscribing to their tweets. Any updates they make on their twitter feed will display in your timeline. And if you follow someone, they are able to direct message you. So, when it comes to your Twitter account, particularly […]

Social media marketing is big. And Facebook remains the largest social media platform with 2.45 billion active users in a month. With so many users, as a business it is a great way to access people and get them to find out more about your business. Whether you use it as an extension of your […]

Running a competition on a Facebook business page can be a great way to raise brand awareness, boost followers of your page and grab attention. But there are many rules which govern the type of promotions you can run and you must ensure that you adhere to the Facebook competition rules in 2020. What are […]

If you have or are looking to create a digital presence for your business, then your website could be one of your most important assets. It will set the tone for the way potential customers see your business, whether they choose to engage with your business and importantly whether they complete the goal that you […]

Google Analytics is like opening the back door of your website. It is a (free) tool provided by Google that tracks and reports web traffic and will show you how your website is performing. You will be able to see:   Who is visiting your website  Where they came from (e.g. another website, search engine etc)  […]