Understanding how to use Google Analytics reporting

Google Analytics reports are the way that you can start learning about your website’s traffic once you’ve set up Analytics. The first report that you’ll see when you log into your Analytics account is the Audience Overview report – there is one of these for each website you have set Analytics up for and you can switch […]

A trip to Newcastle to film an interview

Spencer and I had an early start on 3 April when we caught a train to Newcastle to film an interview with Lee Clark, retired Newcastle and Fulham footballer. Armed with Camera, lights, microphones and fistfuls of cables, we met at Kings Cross and boarded the 9am train heading North. Spencer was in charge of […]